Inbox Interactive is currently celebrating its 10th year in business as an email marketing consultant. Our founder, Kim MacPherson (author of "Permission-Based Email Marketing That Works!" published by Dearborn Trade), is certainly among the pioneers in this industry.
We specialize in providing email marketing consulting services to business-to-business companies, publishers (with an emphasis on "health and wealth" publications and products), and service providers.
Clients rely on us for a multitude of email marketing services:
- Email marketing creative services: Creative services are a big part of what we do for clients. In fact, we were a creative shop long before we got into the deployment business. If you're looking for truly professional creative assets, we've got you covered. Whether you're reaching out to businesses, consumers, or both, we speak the language. And your stuff will look great to boot!
- Send out newsletters and offers that look their best and represent you well: Whether you just need a fresh concept for use internally or you want us to handle ongoing production and deployment, we will ensure that your newsletters and offers look their best. We never use templates, instead opting to give our clients the unique, individual creative assets that they deserve. And if you already have a newsletter designed, we're happy to handle only production and/or deployment.
- Email marketing consulting: Email marketing is dynamic. What worked well three years ago probably won't work today. Heck, what worked three weeks ago may not be the best course of action any longer. And with so many points of view on best practices not to mention new and pending legislation, you're likely to want some help along they way.
- Outsourced email marketing services: As you probably know by now, there's more to email marketing than loading up some content and hitting the send button. To do the job right takes a little care, a little time, and a methodical approach. [Read this short article (PDF, 48KB) to see what you should be getting for your money.] Concerned about cost? Don't be. Our fully managed service costs less than comparable self-service options.
- Improved email marketing deliverability: While no email marketing service provider can guarantee 100% delivery (and if one does, keep your hand on your wallet and look for the "exit" sign), we take every step imaginable to provide the highest delivery rate. And we'll even do a mailing for you for FREE just so you can compare results to what you're doing now.
- Using email marketing to get new customers and clients:
We may have bad news. Renting email lists is cost-effective only for a very small percentage of companies. (We do not traffic in "junk" lists that cost a buck per thousand names.) Generally speaking, the economics just don't make sense for most businesses.
However, there are other ways to use email as part of a larger, more comprehensive online marketing program. Email is a truly wonderful tool in the process of converting prospects to customers, and there are many ways other than email to build your list of prospects.
This is an important topic that merits detailed, personal attention. Please get in touch to receive an accurate assessment of what is realistic and what is not. We can help, from concept to conversion!
- Generate new revenue from existing customers and clients: Whether you use email newsletters or email promotions (or both), we can help with concept, design, and production. We can help you identify which segments of your list should receive which messages. And we can help you manage the entire process from creative to deployment to reporting. Email is the perfect tool to retail, cross-sell, up-sell, and win back.
Find out how Inbox Interactive can help:
- Use QuickConnect
to get in touch with us right away.
- Request Pricing if
you are ready to provide specific information.
- Call Paul Broni on (770) 265-8316.
